Lesson #1: Use what you got to get what you want

Don't over extend yourself financially when you make your film. Case in point, when I decided to make my short film 2 AM I wanted to make it for $12,500. That number is relative depending on your socio-economic background (for me it's high AF). I was talking to an executive of a film festival and …

It’s Been a Long Time

Kelly Askam (sound mix), Natalie Reinholtz (director of photography) Cody Healy (gaffer)photo Sabrina Alexander It's been a while since I posted so I wanted to talk about what I've learned since wrapping on our shoot. I have to talk to my team about what's going on. I ran into an issue with renting equipment. It …

Finding an audience

Who's going to watch my film, that's the question I had when fumbling around with Facebook ads or boost or whatever the hell it's called. After running a small marketing campaign I realized I could add specific movies to the audience makeup. Then it hit me, my audience is me, plus or minus about five …

Real artists ship

Marketing guru Seth Godin talks about this in his book Linchpin. Shipping really means getting your work out there. As an artist, it can be nerve-racking to think about putting work out because we fear the response. That hasn't gone away for me but I know it's a part of the process. So tomorrow at …