Finding an audience

Who's going to watch my film, that's the question I had when fumbling around with Facebook ads or boost or whatever the hell it's called. After running a small marketing campaign I realized I could add specific movies to the audience makeup. Then it hit me, my audience is me, plus or minus about five …

Real artists ship

Marketing guru Seth Godin talks about this in his book Linchpin. Shipping really means getting your work out there. As an artist, it can be nerve-racking to think about putting work out because we fear the response. That hasn't gone away for me but I know it's a part of the process. So tomorrow at …